I got the awesome opportunity to work with the elegant and hilarious Priyanka Chopra on this Blenders Pride commercial a few months back. It was shot by the legendary DOP Robert Richardson, who’s CV includes all your favourite films like both Kill Bills, Platoon, The Doors, Natural Born Killers, JFK, Aviator, Inglorious Bastards, Casino, Django Unchained etc. If you don’t know of him look up his catalogue and be entertained for days. Amber Fairlie of The Manor Salon in Toronto came through in a hair emergency and saved the day. Many thanks to P.M. Lisa Ericsson for giving me this opportunity. It was a blast! xo
I just completed my first placement as a camera trainee on the path to becoming a full-fledged member of the International Cinematographers Guild. I was lucky enough to be placed on the camera team of Suits Season 9 for six weeks. It was one of the greater challenges of my life and I learned a ton from some of the best in the business. I grew strong from hauling gear and I deepened my patience in the process. The set flow and shooting routine of a sitcom are now familiar to me. I am excited for my next job where hopefully I will be a little less green. I love getting paid to learn and I have found myself in yet another situation where I can do so. Stay tuned for the progress. xo
Here are a few outtakes from a recent shoot for The Goddess Array featuring Miss Candice as Kakia, Goddess of Vice. The selected image will be featured in the full series in The Goddess Array coffee table book coming soon. Copies are available at a discounted rate for presale at https://jennifertoole.com/Shop-2. The print run will be a limited edition of 100 signed copies. Here is a bit more about Kakia:
“Kakia (Vice) is adorned with #gold and necklaces, and her cheeks are painted and her hair delicately plaited and her eyes underlined with #henna; and she also wears golden slippers, for she is pictured strutting about in these; but Arete (Virtue) in the picture resembles a woman worn out with toil, with a pinched look; and she has chosen for her adornment rough squalor, and she goes without shoes in the plainest of raiment, and she would have appeared naked if she had not too much regard for feminine decency . . . imagine that you hear the one telling you how she will strew flowers under you and you lie down to sleep, yes, and by #Heaven, how she will regale you upon milk and #nourish you with honey-comb, and how she will supply you with #nectar and wings, whenever you want them; and how she will wheel in tripods, whenever you drink, and golden #thrones; and you shall have no hard work to do, but everything will be flung unsought into your lap. But the other #disciplineinsists that you must lie on the bare ground in squalor, and be seen to toil naked like ourselves; and that you must not find dear or sweet anything which you have not won by hard work; and that you must not be boastful, nor hunt after #vanities and pursue #pride; and that you must be on your guard against all #dreams and #visions which lift you off the earth.”
Which would you choose? 💋🍷💄👠🍇🥊🚨💰💰💰💰
The Brazilian beauty glows after the wrap of our Goddess Array shoot. She embodied Mnemosyne, Goddess of Memory. Here are two details of the piece:
‘The Goddess Array: Fertilize My Thoughts’ coffee table book is on presale now HERE. It includes all forty goddesses, each photo accompanied by a biographical sonnet. The book is 9″ x 12″, linen embossed hardcover with coated silk pages. They are 25% off now on presale. Thank you in advance for your support. xo
Vogue.it deemed another one of my images worthy of publication today. ‘Still Life w. Canary Diamonds’ was part of a jewelry shoot for Mindham Fine Jewelers featuring Teesh as the model and Asia Vickovic styling the set. We wanted to create a landscape of sensuality for the jewels. We wanted the viewer to smell and feel the jewels as they take in the image. I submit to Vogue Italia constantly and am always pleasantly surprised by the images they select. Thanks, Vogue! xo
This portrait of my little brother River taken in Davie, Florida on 35mm black and white film was published today by Vogue Italia’s PhotoVogue project. Click through to see all my publications to date with the esteemed fashion institution. It’s always a thrill to be deemed worthy. I’m feeling grateful today. xo
Not to be totally cliche here, but looking back on 2018 has me feeling so much gratitude that I get to do what I love and make money doing it. I am so grateful to be free and able to express myself creatively. It is not lost on me what a privilege this is. That being said, here is a little bit of what I got up to professionally this past year. My top ten highlights of 2018:
A book! The entire Goddess Array on your coffee table! It’s a dream come true. I have spent the past four years shooting these contemporary incantations of ancient Greek goddesses in the nude with their totems of power in spectacular locations all over the world. Now that the series is complete it will be commemorated in print on coated silk paper tucked into an embossed linen hardcover of the highest quality. I have penned a sonnet detailing the frequency and history of each goddess to be displayed beside each photo. It’s an art book of the highest quality, visually scintillating, well-researched, and curious to read. Each goddess is an archetype that puts a face onto one of the innumerable moods a woman can embody every day. The book will run a limited edition of 100 signed copies. They are available at a discounted rate for preorder now on jennifertoole.com. Preorder yours now to ensure you get one! Here are a few shots taken behind the scenes on location for The Goddess Array in 2018:
The ‘Pachanga’ video is a socially conscious acid trip that leaves you feeling turned on and grossed out at the same time. The artists, based in Mexico City, pushed me over the limits of my editing skills and into a zone I had never been in before, which is always at the same time scary and thrilling. It was an evolutionary learning experience to direct the talent and create visuals that gave life to this epic song. I am forever grateful to my amazing team who came out to support me on this crazy music video adventure and to the artists for trusting me with their music.
DIRECTOR: Jennifer Toole // MUA: Elena Pacienza // HAIR: Amber Fairlie @ The Manor Salon // STYLING: Megan Ann Wilson // CHOREO: Jenny-Anne McCowan // TALENT: Ximena, Nohemie Renaud, Meredith Jay, Sarah Toole
3) In Full Bloom: A Dance Film
This film came to life in the most organic creative process with my dear friend, constant muse, and expert modern dance choreographer, Jenny-Anne McCowan. Last winter, on a whim, Jenny-Anne offered to choreograph and teach me a solo dance piece. We began to train in the ice cold studio, warming up our muscles with ballet movements and efforts at completing the splits before we would tackle the choreography. I’ve included a very embarrassing but amazing video of one of our sessions below. I suggested we turn the choreography into a video and “In Full Bloom” is the result. Every time I work with Jenny-Anne we make something of beauty and heal a bit in the process. xo
…& the process…
SOUNDTRACK: DIE ANTWOORD – FOK JULLE NAAIERS (GOD’S WICKED JUNGLE REMIX) (Instrumental)
4) Group Shows
I was asked to show works in four group shows this year, which was an honor. “Hey Y’All” at Only One Gallery, “Portraits Exhibition” at Blank Wall Gallery in Athens, Greece, “Hear Here: intersections,” and “The Soulfood Toronto” respectively.
We’ve carved out an art nook in Bloordale Village. A little slice of storefront on Bloor West just east of Ossington is now up and running as the tiniest art gallery in Toronto curated by myself and my partner, David Mussio. The space is currently home to an eclectic group show of works by our nearest and dearest artist friends. Follow me @jentoole on Instagram to get updates and receive calls for submissions. xo
6) Sheridan Camera Course
In my first foray back to school in many years, and my first formal education in anything camera-related ever, I completed Sheridan’s two-week long-format camera assistant course and it was worth every penny. We got to play with the best equipment in the industry, had a day trip to the set of Suits, got lessons from Hollywood veterans (including one of our teachers who pulled focus on Legend of the Fall), and gained the knowledge needed to be an excellent member of any camera team making a feature film or TV series. I’m taking the steps to be upgraded into the International Cinematographers Union and this course was a great addition to my application. Wish me luck!
Last January I met up with Demi and she told me about her dream to create a safe space online where mothers could share their stories with one another free from any artifice or filters. A new mum herself, Demi found her experience to be worsened by the pressures social media put on her to be a “perfect mother.” We got together and did a little photoshoot and video shoot and The Motherland Collective was born. A year later the movement has grown into a real community providing safe spaces for parents/mothers in the BIPOC and LGBTQIA+ community including birth services, workshops and advocacy. Demi is a doula herself and obviously a goddess of the highest order. Check out www.motherlandcollective.com for more of her goodness.
8) Commercial Work
My bread and butter! It was another busy year in the commercial world in Toronto thankfully and I cut my chops further in the production and camera departments on set. TIFF was especially exciting this year with a couple of star-studded shoots for Vanity Fair featuring Samira Wiley (Handmaid’s Tale, Orange is the New Black) and Amandla Stenberg (The Hate U Give), both incredible women to meet. We shot an iPhone commercial starring Kevin Bacon and Simon Bird, which was also a blast. And the list goes on. I am so grateful to have been given the opportunity to enter into the at times elusive world of film and I’m so excited to move into long format this year! Much thanks yet again and always to Miss Lisa Ericsson, my P.M. angel. Here’s to a busy 2019!
I am embarking upon my fourth year working with Jessica Viola of Viola Gardens, an ecological landscape design firm in L.A., running their socials and website. The brand is a dream for me to step into twice weekly. It’s a world of growth, permaculture, sustainability, design, health, and inspirations. Follow us on Instagram @violagardens to see the journey. We have big things planned for 2019!
10) Event Photography
I love shooting events. Everyone is dressed to impress and usually receptive to me and my pesky camera asking for a photo. The collection of photos the end of the night tells the whole story from start to finish and memories are made. It’s the best. I shot mostly private events this year and am sadly not allowed to share the photos, but here are a few from The Magenta Foundation Flash Forward Toronto exhibit, which is always a special time.
2018 was awesome. Here’s to a thrilling year ahead! Thanks for reading. xo