I got the awesome opportunity to work with the elegant and hilarious Priyanka Chopra on this Blenders Pride commercial a few months back. It was shot by the legendary DOP Robert Richardson, who’s CV includes all your favourite films like both Kill Bills, Platoon, The Doors, Natural Born Killers, JFK, Aviator, Inglorious Bastards, Casino, Django Unchained etc. If you don’t know of him look up his catalogue and be entertained for days. Amber Fairlie of The Manor Salon in Toronto came through in a hair emergency and saved the day. Many thanks to P.M. Lisa Ericsson for giving me this opportunity. It was a blast! xo
Here are a few outtakes from a recent shoot for The Goddess Array featuring Miss Candice as Kakia, Goddess of Vice. The selected image will be featured in the full series in The Goddess Array coffee table book coming soon. Copies are available at a discounted rate for presale at https://jennifertoole.com/Shop-2. The print run will be a limited edition of 100 signed copies. Here is a bit more about Kakia:
“Kakia (Vice) is adorned with #gold and necklaces, and her cheeks are painted and her hair delicately plaited and her eyes underlined with #henna; and she also wears golden slippers, for she is pictured strutting about in these; but Arete (Virtue) in the picture resembles a woman worn out with toil, with a pinched look; and she has chosen for her adornment rough squalor, and she goes without shoes in the plainest of raiment, and she would have appeared naked if she had not too much regard for feminine decency . . . imagine that you hear the one telling you how she will strew flowers under you and you lie down to sleep, yes, and by #Heaven, how she will regale you upon milk and #nourish you with honey-comb, and how she will supply you with #nectar and wings, whenever you want them; and how she will wheel in tripods, whenever you drink, and golden #thrones; and you shall have no hard work to do, but everything will be flung unsought into your lap. But the other #disciplineinsists that you must lie on the bare ground in squalor, and be seen to toil naked like ourselves; and that you must not find dear or sweet anything which you have not won by hard work; and that you must not be boastful, nor hunt after #vanities and pursue #pride; and that you must be on your guard against all #dreams and #visions which lift you off the earth.”
Which would you choose? 💋🍷💄👠🍇🥊🚨💰💰💰💰
The Brazilian beauty glows after the wrap of our Goddess Array shoot. She embodied Mnemosyne, Goddess of Memory. Here are two details of the piece:
‘The Goddess Array: Fertilize My Thoughts’ coffee table book is on presale now HERE. It includes all forty goddesses, each photo accompanied by a biographical sonnet. The book is 9″ x 12″, linen embossed hardcover with coated silk pages. They are 25% off now on presale. Thank you in advance for your support. xo
Vogue.it deemed another one of my images worthy of publication today. ‘Still Life w. Canary Diamonds’ was part of a jewelry shoot for Mindham Fine Jewelers featuring Teesh as the model and Asia Vickovic styling the set. We wanted to create a landscape of sensuality for the jewels. We wanted the viewer to smell and feel the jewels as they take in the image. I submit to Vogue Italia constantly and am always pleasantly surprised by the images they select. Thanks, Vogue! xo
100% of the profits from the sales of cotton briefs in medium size with the Nike, Goddess of Victory image printed via dye-sublimation on the front will go toward providing clean, cotton underwear for women in need at Sistering 24-hour women’s shelter. You can purchase yours at https://jennifertoole.com/Shop-2 for $28. The Bia Hoody (also pictured here) is also available through the link. They come in XL and have Bia, Goddess of Strength image printed in dye-sublimation on the back. Both are super cozy and supporting a good cause. xo
It has taken me a few days past New Years to get my head wrapped around reflecting on my professional accomplishments of 2017, mainly because it’s been a tough one full of valuable lessons. It was a year of grinding hard with income being the main priority. All the hard work paid off as I dug myself completely out of debt and began saving for my future like a responsible adult. With a main focus of finance however, I really felt a loss of poetry in my work. It is a hard truth that the most lucrative jobs are not always aligned with those that are best for your soul. On the other hand, putting your head down and working your butt off to make that money feels good in its own way too. Oh, this bittersweet tea of life! Regardless, the year was not without its moments of inspiration. Here are a few beautiful opportunities of 2017 I’d like to share with you.
1) P.A. Gigs
Now this may seem like a very humble top highlight, but my P.A. work this year, all thanks to angel production manager Lisa Ericsson, was definitely my favorite part of my professional year. I am a big believer in hands-on learning, and working as a P.A. is often called paid film school. As I continue to develop my directing reel, it was incredible to observe, get inspired by, and work with a variety of talents on set. One set was particularly inspiring; the Wall Street Journal commercial directed by heavy-hitter Ellen Kuras (D.P. of Eternal Sunshine of a Spotless Mind, Blow & Requiem for a Dream). We had a big budget and managed twelve locations in three shoot days with nine unit moves! Kuras is an exceptional woman and a new role model of mine. You can take a look at the spot below:
This past year I completed the remaining works for The Goddess Array series, which is now 30 goddesses strong! Each of the images is a modern representation of an ancient Greek goddess in the nude with her totems. Hekate, the Goddess of Witchcraft, was finally captured after three epic failed attempts that included a near-death experience lost in the Mojave Desert. Hekate is elusive, and the final image encapsulates that trait in a powerful way, I think. Taken on the shores of Venice Beach in a sandstorm with torches that did not want to stay lit, we captured her eerie magic. I also captured Pamona – Goddess of Fruit at the UCLA orange grove, Rhea – Mother of Gods with her lions, Peitho – Goddess of Seduction at a secret L.A. waterfall, Aletheia – Goddess of Truth in a cave with a magical reflected ray of light, Nemesis – Goddess of Divine Retribution with her reflection and a sharp blade on the shores of Lake Ontario, Phoebe – Moon Goddess of Prophecy, Arete – Goddess of Virtue on the stamen of an orchid, Pheme – Goddess of Fame at the Hollywood sign, and Oreithyia – Wind Nymph on the Scarborough Bluffs. Take a look at an outtake from each of the ten shoots below:
Now that the thirty goddess images are complete, plans to show the full collection at large in L.A., NYC and possibly Vancouver this year are in the production phase. This is a big goal for 2018. Wish me luck!
Canadian teen pageant queen Cricket emailed actress Caitlin Stasey who contacted me to shoot Cricket in an act of defiance against the beauty pageant industry by shaving her head and posing nude while telling her story on Herself.com. It was a whirlwind shoot at my studio in Toronto and we got some beautiful photos on 120mm film and some captivating video as well. Alyson Peach of Blyss Salon was graciously on hand to make sure we didn’t totally ruin Cricket’s shave. Cricket wrote a moving poem to be the soundtrack to her rebellion. Watch the resulting video below:
Jessica Viola of Viola Gardens, an L.A.-based sustainable design landscaping company, is one of my angels in life, and also an inspiring friend, and involved client. Over the last few years I have aided in the development of the Viola Gardens brand through project photography, web design, logo design, and social media engagement. This year we continued on all fronts, growing the brand into new territory as the business itself grows and evolves. If you are at all interested in Permaculture, California native gardens, drought tolerant gardens, landscape design, hardscape design, Wabi-Sabi etc. take a peek at Jessica’s work on www.violagardens.com and on Instagram @violagardens.
5) Creative Collaborations
In the excitement of making something beautiful simply for the sake of beauty, I embarked upon a few creative collaborations this year. Some shone bright and some will never see the light of day. I learned a lot from these experiences and I will share with you what I’ve learned.
Lesson #1: Don’t work for free. Period. Even if it’s your best friend or your mom’s high school art teacher. Your time is valuable. Don’t sell yourself short. People you are doing work for won’t respect you until they are paying for your time.
Lesson #2: Be very careful about who you work with. Again, even if it’s your best friend, you need to be sure before you commit to working on a project together that they have the proper work ethic, desire, and drive to bring the project to fruition with you. You never know what can happen during the creative process so it’s not a terrible idea to get all parties’ responsibilities and expectations into a binding contract up front as a guarantee.
Shout out to Clara Klein, Teesh, Asia Vickovic, Myles Mindham, Corrine Anestopoulos, Alison Keery & Vlad Kato for their skills in our collabs in 2017.
6) Boudoir Photography
Always a mainstay of my photography business, it is a bittersweet affair as I offer my boudoir clients complete discretion, of course, and often feel I am burying some of my best work in the secret folds of my private boudoir portfolio. I love shooting boudoir. This year I shot the widest variety of ages of clients ever before, which I see as a hopeful sign that the idea of beauty is being pushed beyond its border of youth. Very exciting!
Hair and Make-Up by Elena Pacienza.
I had the incredible opportunity to live on Venice Beach for two months in the Spring of 2017. Arguably one of the most photogenic places in the world, I spent every sunset I could strolling the beach with my camera capturing the enigmatic locals in the magical neon colours the sunlight creates there. Very cool, a little bit dangerous, and totally surreal, I feel epically lucky to have called Venice Beach home for that short but sweet time. Many thanks to Vanessa Morcom and Billie Mintz.
Amongst some incredible company, I was asked to judge the Art of Creativity Awards this year. What an honor! The Toronto event was at The Soho House hosted by MOCCA director David Liss. I was chuffed to be involved. Here’s a little photo booth peek of me and my date Veronica Cojocari at the event.
This wasn’t a crazy year of published work for me but I did get a few nods.
In a celebration of 30 years in print featuring sophisticated and sexy fetish fashion, Skin Two Magazine published a coffee table book called “Skin Two Fetish Fashion – the definitive album of fetish fashion.” Tim Woodward, the magazine’s editor, curated a collection of the most iconic images published in the magazine over the years and I am honored to have two of my images for Northbound Leather included.
And new Australian publication Fead Magazine published my nude shoot with Caitlin Stasey alongside an interview with the actress.
Always a pleasure! I’m booking for Summer 2018 weddings now. Contact me at firstname.lastname@example.org.
I’m moving into 2018 with the promise to work hard, stay humble, do good work that is of service to women, and stay ruthless! Let’s go! Thanks for reading. xo
In a celebration of 30 years in print featuring sophisticated and sexy fetish fashion, Skin Two Magazine is publishing a coffee table book called “Skin Two Fetish Fashion – the definitive album of fetish fashion.” Tim Woodward, the magazine’s editor, has curated a collection of the most iconic images published in the magazine over the years and I am honored to have two of my images for Northbound Leather included. You can take a peek at them above. The shots are from a catalogue shoot I did for Northbound Leather back in 2013. I have included the rest of the shoot below for your viewing pleasure.