The words of ‘Pachanga’ translate to “Party, tomorrow is never promised” in Mexican slang. Faced with creating a visual for this stellar Summer track from Azari & iii’s new manifestation, ALI X x XEMINA, I went in deep on the state of the world today. It got chewed up and spit out in the life story of a chicken, an apt metaphor for American greed I think. What do you think? It’s working on many layers so I’m curious what you guys take away from it. Have a listen to more of this group on their Soundcloud @ https://soundcloud.com/alixxximena

Direction: Jennifer Toole // Starring: Xemina, Meredith Jay, Nohemie Renaud & Sarah Toole // Make-Up: Elena Pacienza // Hair: Amber Fairlie @ The Manor Salon // Styling: Megan Ann Wilson // Choreo: Jenny-Anne McCowan

Available on http://www.neinrecords.co.uk/